Its Friday again. My favorite day of the week. Now I’ve got another reason to like Friday is my new profile series. I’m making it a regular feature. The blog is about Social Media, so this feature will also help improve the Social part.
The profile this week is on my friend Adrian Eden. Adrian is an SEO from YaleTown who blogs about life experience. We met at tweet-up. I think we get along we’ll because were both from British Columbia and grew up in small towns.
How long have you been blogging & tweeting?
I have been actively Blogging for 3 years and tweeting for 2 years. I look at my Blog http://www.adrianeden.com/ as a way to express myself and thoughts and Twitter @adrianeden as a way to discuss things as they happen in the world around us. I also love Twitter for the hyper local news element.
How did you get started?
I got started because I have always been someone who likes to express myself. I felt empowered and it was a lot of fun. I like to test the naming conventions and semantic field content placements and watch the rankings in SERP pages go up and down based on that and inbound links.
What is your social media strategy?
My strategy is to have fun and be myself while sharing content that I create and supporting others in getting their voices heard. I truly believe it is all about quality and not quantity. I do not try to monetize my personal Social Media usage, rather I grow relationships and do business with the people I connect with the most deeply. You should know all about that right Ben.
Whats your favorite topic to tweet about?
I love hyper local news and SEO tweets. I also like to hear about photography and anything related to the outdoors like hiking and camping.
Whats your favorite topic to blog about?
I like to Blog about the experiences and people that are in my life as well as high level thinking and the psychology behind technology. You can also find how-to articles and some comedy.
Do you have any advice for those new to social media & blogging?
Do not follow tons of people and hope they follow you back (on Twitter) but rather focus on the @replies and asking really good questions. You do not have to ask people to follow you if you are creating genuine and interesting conversations. Let the content sell itself. Never forget who you are and do not be afraid of criticism, it just means you are doing something right. You can not please everyone.
For Facebook I would say do not add a bunch of people to your friends list that you do not know as you will get a ton of invites to parties and events that you have no interest in attending. Use it to strengthen already existing real world relationships and share pictures. Always keep in mind that you cannot fake authenticity, it takes time and consistency to earn respect and influence.
Do you own a business? If so tell us about it
I founded YaletownSEO.ca http://yaletownseo.ca/ as a way to drive word of mouth awareness in my skills as an SEO and Internet Marketing professional. I have been fortunate enough to mentor with some of the best people in the online gambling industry, I traveled the world attending conferences such as the iGaming Super Show in Prague, and I also took a commercial web development diploma here in Vancouver at the Institute of Advanced Media. Right now I am working with Coleman Heating http://colemanheating.ca/ to get their content strategy up and running. I have also worked with Calvin Ayre http://calvinayre.com/ and the Bodog Brand http://www.bodogbrand.com/. I have a number of other clients but would prefer to keep them private at this time. I am currently not taking any new business, but you can hear me speak at the upcoming entrepreneur meetup at The Network Hub http://www.thenetworkhub.ca/ @thenetworkhub on November 18th 2010. I will be taking questions and offering actionable advice for local businesses.
What are your hobbies besides blogging and social media?
I love bodybuilding and traveling.
Last weeks #FF was on Bob Grey local musician and hockey fan.