January 7, 2011
I first met Jeff & Tara through Social Media and I’ve had the privilege of working with them. Ck Golf Solutions teaches they’re clients everything they need to know to use Social Media affectively. If you are in the Golf or hospitality industry and need some Social Media help they are the people to go to. They are professional, and knowledgeable, not to mention great company at a tweet-up. Looking forward to working with them in the future. http://ckgolfsolutions.ca
How did you get started?
We got started with blogging first and it was more about me venting or rambling something about the Canucks. It became clear that Tara wasn’t listening so I started a blog and for the first month or so it was just posts about the good and the bad that were the Vancouver Canucks (in early 2008). Now we both blog regularly on anything that interests us; It is a broad range of topics. We write our blog for us and hopefully the people who enjoy reading it.
What is your social media strategy?
Our objectives with social media (currently) are really to network and meet people outside of the golf industry. This has already proven to create opportunities for best practices from one field that may be applicable in another. In the golf industry we use social media to position ourselves as a leader in business strategies. We are available to help golf courses create their own social media strategies but also to help with a variety of other solutions.
Whats your favorite topic to tweet about?*
I’m not sure we have a favourite topic, I (@ckgolfsolutions) tweet about social media best practice articles I’ve read, some golf industry news and some hockey while Tara @Tara_CKGolf tweets more about Vancouver activities, dining and some golf industry things. Really we try just as hard to participate in conversations as we do to share.
Whats your favorite topic to blog about?
As I mentioned before our blog is a range of topics from golf to hockey, dining to wine, travel to Vancouver activities. We enjoy all these things so it makes them easy topics for us.
Do you have any advice for those new to social media & blogging?
Whether you are using social media personally or for a business you need to engage and participate with your followers and be conscious of what things they are interested in. It’s better to have 10 followers who you ‘talk’ to then 1,000 and never ‘talk’ to any of them. People get obsessed with numbers.
Do you own a business? If so tell us about it.
Tara and I own CK Golf Solutions Ltd. We are full time business consultants who spend about 70% of our time working with clients in the golf industry and 30% of our time with clients who are not involved in golf. We do things like business and strategic planning and provide a variety of marketing services for our clients. We also operate BC tournaments for the Canadian Junior Golf Association. We are very excited to be launching a golf iPhone App (details to come) in March 2011 that we believe will have benefits to both golf courses and consumers.
What are your hobbies besides blogging and social media?
Mountain Biking, Travel, Dining and some golf.