October 20, 2010
Twitter lists are a great way to improve your reach
Want to get your brand or message out there? Start listing. I would even go as far as saying lists
are equally important as followers. The more lists you are on the greater your audience and wider your reach.
If you are a new brand with few followers lists are a great way to start building followers. Seek people out on lists who match your goals or interests. Follow there lists and add them to a list.
There’s an easy way to manage lists. http://formulists.com/ is a tool you can use to do this.
Its the perfect way to keep track of who’s talking about you. Who you talk to, and people who re-tweet you. If you are managing a brand with a low follower account this is a good way of seeing who’s talking about your brand, and finding new people to follow.
Want to look for new customers for your new brand? Seek out lists that match your brands goals and start following them. Keep your list open in your social media monitor like hootsuite or tweetdeck.
Don’t over look lists as a way of getting your brand name out. Its also a key element in increasing your klout & reach. Check out @mashables guide to lists.